Amanda Calloway




·        Increase in revenue from the year 2001 to 2010
·        The rate of revenue growth has been falling since the year 2001
·        The rate of revenue growth in 2010 was the first time since 2001


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Year
       Websites
Network 
Websites
Advertising
Other
2001
$66,932
$0
$66,932
$19,494
2002
$306,978
$103,937
$410,915
$28,593
2003
$792,063
$628,600
$1,420,663
$45,271
2004
$1,589,032
$1,554,256
$3,143,288
$45,935
2005
$3,377,061
$2,687,942
$6,065,003
$73,558
2006
$6,332,797
$4,159,831
$10,492,628
$112,289
2007
 $10,624,705
$5,787,938
$16,412,643
$181,343
2008
$14,413,826
$6,714,688
$21,128,514
$667,036
2009
$15,722,486
$7,166,318
$22,888,804
$761,759
2010
   $19,444,000
$8,792,000
$28,236,000
$1,085,000


·        Categories of Google revenue.
·        Advertising is the main category of revenue
·        Websites generate the second highest revenue





·        Used the data from revenues to find a quadratic model
·        Plugged the year 2020 into equation, the estimate reaches $119 billion
·        Quadratic estimate may not be accurate
·        Found the residuals for all three functions to choose the most accurate model






·        The residuals of the quadratic function had the least error
·        Calculated five number summary of revenues
·        Found no outliers in residual plot













· Average of quarterly revenues
· Revenue rises in the fourth quarter due to an increase in advertisement
                  · The increase from the third to fourth quarter averaged to be about $480 million